We launched the 2022 UAE Edelman Trust Barometer with an introduction from Brian Lott, Chief Communications Officer, Mubadala Investment Company, followed by virtual discussion featuring an esteemed panel of experts including:
- Umayma Abubakar, Director of Executive Communications & Corporate Center, Mubadala Investment Company
- Suad Merchant, Head of Brand & Communications, Mashreq Bank
- Rania Masri El Khatib, Advisor in Retail and Experience Design, Business Transformation Expert and Founder, RMK Collective
The panel was moderated by Mustafa Alrawi, Assistant Editor-in-Chief, The National. Along with Omar Qirem, Chief Executive Officer, Edelman Middle East, who presented highlights from the study.
Watch the full recording here: